Author
Anthony Fernandez & Jody Wung
Date
2018
Skills
Packaging / Teamwork
Category
Packaging / Branding
Project

Yili Milk Company

SIG – Schweizerische Industrie Gesellschaft (Swiss Industrial Company)

A collaborative project with graphic design, product design and environmental design students. A rebrand for Yili, a Chinese milk beverage company. Using aseptic packaging and a target market of Chinese millennials we designed a series of packages to fit the fast pace, tech-savvy on-the-go individuals. Hitting the goal of sustainability and limiting pollution.